Booking.com

Enabling Wanderlust

Booking.com wanted to become a brand that inspired people based on what they love to do, not just where to stay.

We created Booking Loves, a global content platform driven by data that connected the most searched passion points to travel destinations.

This repositioned Booking.com as a travel partner that put our audience’s wanderlust first.

Services

Audience Insights, Content Strategy, Creative Direction, Original Content, Publishing

The Results

  • VIEWS 8.1MM+
  • SITE VISITATION UPLIFT +7%

Expand your horizons with us: partnerwithvirtue@vice.com