Virtue Worldwide

The Spaces In Between: Eastern Women & Identity

For brands working in Asia & the Middle East, it often proves difficult to navigate the cultural tensions in these dynamic societies. Depicting women in outdated ways or simply deploying cut-and-paste strategies from Western marketing can under- and mis- represent women in the region. Well intended or not, audiences are quick to pour scorn on those who get it wrong. Our qualitative study spans 7 countries as it explores 5 major themes: Identity, Reflection, Performance, Labelling, and Collective Action.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.